A McDonalds changing code, which changes Deco
Great first in the world of fast food. This is an architect and designer, Patrick Norguet, which was entrusted with the interior design of McDonald’s restaurants.
The key word: creativity and innovation to transcribe the willingness of the brand back to its original values: the fast food family. Currently, McDonald’s is much turned to the world of childhood and the game to make a return to the roots and closer to the DNA MacDonalds, the company has naturally directed to Patrick Norguet who had already worked with the brand around the design of a coffee cup.
A return to roots both literally and figuratively, since the designer has chosen to design the plant metaphor furniture against birch plywood. Organic and functional architecture that offers several screenplays of life, several postures of restoration: we eat when we are standing teenager, you can enjoy an alcove when you’re in love, is installed directly on his family and a control terminal digital right aside for parents.
Tested earlier this year in the restaurant of the pilot Villefranche Ouraga 40 km from Toulouse, the concept was immediately seduced and proven. 6 restaurants are currently in progress on all of France.
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